The Swedish media group MTG wanted to update the look and structure of its group website. The website, which had been moved under Digia’s administration earlier, was completely overhauled as a result of the cooperation. The website revamp led to considerable improvements in, for example, site maintenance and usability.
Digia was an invaluable partner: they implemented the service just as we wished and also offered practical advice on how to best realise our ideas.
Ksenia Kolchina, Digital Communications Manager, MTG
Modern Times Group MTG AB is a Swedish media group comprising free and pay TV channels, radio channels and production companies. The MTG Group operates on four continents and is listed on the Nasdaq OMX exchange in Stockholm. An MTG Group TV company, Oy Viasat Finland Ab, including the leading television, film and sports streaming service Viaplay, operates in Finland.
The cooperation between Modern Times Group and Digia dates back to 2015, when MTG asked Digia for assistance. The company's former DevOps provider had walked, and they now had a group of websites that had been administered exclusively by this one provider.
Digia’s task was to help the customer with DevOps functions, retrieve the customer’s old sites, determine how and with what they had been built, and transfer them to Digia’s own service for maintenance and administration. At the same time, we improved site security by introducing HTTPS encryption protocols and limiting access and admin rights to the site.
There were a total of fifteen sites: the group site www.mtg.com, the company’s annual report site, a sustainability site and several smaller sites. Digia took over the management of the sites one at a time, and maintains and develops them to this day.
The project employed one WordPress developer for approximately six weeks, and the sites were published on schedule at the end of 2015.
The cooperation was expanded in the spring of 2016, when MTG wanted to upgrade its group site. The original plan called for a relatively light update but, as several shortcomings related to the site’s usability, security and layout were found during the project, the customer finally decided to build a new site from the ground up. The main objectives were to improve the information architecture and make the whole site easier to use, with browsers and mobile devices both.
The Swedish design office Söderhavet was chosen as the partner responsible for the site’s concept and layout. Digia was responsible for the site’s technical implementation. Two people were allocated to the project: one in charge of concept support and project management and the other responsible for the technical implementation.
The project was implemented over four sprints in the late summer and early autumn of 2016, when a new visual design and structure were created for the site. The functionality of the site was tested during the project and for a longer testing period after its completion, once the customer had produced the content for the site.
The website revamp significantly improved the management and administration, usability, content and security of MTG’s group site. The excellent results were reflected in web analytics and feedback received by MTG.
MTG was highly satisfied with Digia’s work:
“Digia was an invaluable partner: they implemented the service just as we wished and also offered practical advice on how to best realise our ideas. It is very important for us that our service provider is agile, flexible and prepared to increase its capacity if necessary – Digia turned out to be just this type of partner”, says MTG’s Digital Communications Manager and Project Manager Ksenia Kolchina.
“The overhaul of the group site was an interesting project, in which the greatest challenge lay in reconciling the old with the new. The intention was to build a completely new site based on new templates, while still using some of the old site’s serviceable sections, such as the press releases and open positions. The ‘main building blocks’ of the new site were the meta fields of the Advanced Custom Fields add-on, with which the most demanding site structures could be made easy for the customer to update”, says Main Developer Timo Leppänen.
Digia will continue as the site administrator and support for all sites in MTG's organisation. The transfer of one additional site, Viaplay Helpdesk, to Digia’s administration is planned for 2017. The group site www.mtg.com will undergo further development in 2017, with Digia continuing as the technical developer.