E-commerce

You should carefully map your customers' needs when you begin planning an online store that is easy to use and supports your customer throughout their buyer’s journey.

Put customer experience first in e-commerce

A delightfully smooth customer experience is an excellent way to stand out from the competition. This is equally true for online stores and brick-and-mortar stores.

In order for your online store to be a success, you need a clear user interface, comprehensive product information and easy purchase processes. But even more importantly, you must ensure that the background systems and purchase and supply chains are seamlessly integrated together.

Furthermore, don't make the mistake of thinking that a mobile app is just an additional service for your customers. Increasingly, mobile is the main purchasing channel. So, make sure it works flawlessly.

Remember, too, to ensure that your online store produces useful data for you to use in further development and marketing.

Charm your customer with up-to-date product information

Customers expect to find accurate and up-to-date information about the products they are comparing or intending to buy. The question is, will they wander off to a competitor's site in search of it?

Centralised product information management helps ensure that your store's product offering is always up to date. The smartest way to manage, enrich and classify product information is by using a PIM system. The platform acts as a central warehouse through which product information flows into other channels.

The information, maintained in one place, is simultaneously available for your own organisation and your customers. You can even use the same product information in marketing materials and catalogues as you have in your online store.

Your partner in e-commerce development

We have plenty of expertise in designing customer-oriented B2C and B2B e-commerce solutions, building mobile applications, collecting data, and utilising analytics in management and further development.

We can help you implement a Product Information Management solution and take care of the integrations into necessary systems. On top of this, we can also take care of the maintenance and marketing of your online service.

We needed a modern webstore that enables continuous development in the future as well

Anne Männistö, eCommerce Manager, Holiday Club Resorts Oy

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Customer experience and data-driven digital marketing

Charm your customers with an intelligent customer experience that extends from digital services to brick-and-mortar, and from customer services to marketing and sales.

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Application development – web, mobile and low-code

Today's digital services must be designed to meet users' needs and expectations. They must also work flawlessly across all devices and application interfaces.

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Integrations and APIs

Well-built integrations have a direct influence on how smoothly data can be utilised and an indirect influence on the efficiency and intelligence of operations and management.

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Service management and cloud services

In many companies and organisations, operations depend on digital processes, systems, and services. The non-disruption, information security and functioning of these services is essential for continuity. When societal services are in question, the operability of systems can be critical.

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E-commerce

Put customer experience first in e-commerce

Charm your customer with up-to-date product information

Your partner in e-commerce development

Shall we think things through together?

Examples of our customer stories

Eckerö Line

Digital services enrich Eckerö Line’s customer experience with the goal of creating an effortless travel experience

Woikoski

Woikoski renewed its entire business together with Digia

Etra

Good digitalisation highlights a company’s strengths

You might also be interested in our other related services

Service design

Customer experience and data-driven digital marketing

Application development – web, mobile and low-code

Integrations and APIs

Service management and cloud services

Ville Mäkinen