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AI ERP Retail and wholesale Logistics Automation

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Case story

Luhta


AI service halves the time required for import customs clearance

Luhta Sportswear Company streamlined its import operations by deploying Digia’s AI assisted commercial invoice recognition service. The new solution has cut customs clearance time in half, helped smooth peak workloads, and improved the meaningfulness of forwarders’ work.

Read summary (generated by AI, checked by a human)

  • Luhta improved the efficiency of its import customs clearance by adopting Digia’s AI‑assisted commercial invoice recognition service.
  • The solution halved the time required for customs processing and enables up to twice as many import containers to be cleared per day.
  • Manual work and peak congestion were reduced, streamlining daily operations and improving the meaningfulness of the work.
  • The long‑standing collaboration with Digia has been smooth and solution‑oriented, and at Luhta particular value is placed on fast response times, strong industry expertise, and proactive communication.

Luhta Sportswear Company is one of Europe’s largest apparel companies, with well known brands such as Luhta, Icepeak, and Rukka. This more than 100-year-old family-owned company has a long tradition of handling key operations in house to ensure quality and transparency. One such operation is the import customs clearance of products manufactured outside Finland. In this area, Luhta has relied on different versions of Digia’s ProSped system for many years.

Import customs clearance has traditionally been a slow, multi phase, and error prone manual process. During peak periods, it caused significant congestion in Luhta’s import operations. When Digia introduced its AI-assisted commercial invoice recognition service as an add on to ProSped10 in spring 2025, the decision to adopt it was made quickly.

“We already had plans to develop automation based on robotic process automation. But when we heard about Digia’s new product, we quickly realized it was a more beneficial solution for us,” says Petri Pirttimaa, Logistics Director.

Previously, even when working at full speed, an employee could handle customs clearance for five shipping containers in a day. Now the same person can manage ten containers without rushing. There’s no need to worry about workloads at home, and everyone can enjoy their holidays in peace.

Laura Verta, Head of Import Operations, Luhta Sportswear Company

Key benefits

  • The time required for import customs clearance was halved
  • The number of import containers processed per day increased by up to twofold
  • Manual work, time pressure, and peak congestion were reduced
Services provided
  • Implementation of Digia’s AI‑assisted commercial invoice recognition service to streamline import customs clearance
Technologies used
  • Digia’s AI‑assisted commercial invoice recognition service
  • ProSped10

AI-assisted commercial invoice recognition speeds up import customs clearance

Import customs clearance is the process of declaring information about goods arriving from abroad, such as commercial invoices and product classifications, to customs authorities in order to determine taxes and duties. Previously, this required Luhta’s import team to gather data from multiple documents, break it down into Excel spreadsheets, and then manually enter the information into the system.

With Digia’s new service, the process has become significantly easier. Now, Luhta’s team simply sends the documents required for customs clearance to the AI-assisted recognition service, which reads the data and transfers it directly to the customs declaration.

“Our role is limited to checking the information and completing it if necessary. This has made our work much easier by significantly reducing the amount of manual effort,” says Laura Verta, Head of Import Operations at Luhta.

Twice as many containers processed per day

According to Verta, AI-assisted commercial invoice recognition saves a substantial amount of time. This has helped smooth peak periods, which often coincide with the summer holiday season.

“Previously, even when working at full speed, an employee could handle customs clearance for five shipping containers in a day. Now the same person can manage ten containers without rushing. There’s no need to worry about workloads at home, and everyone can enjoy their holidays in peace.”

The reduction in manual work and time pressure, combined with increased productivity, has also made the work more rewarding.

“Our team has strong expertise in both customs clearance and our products. AI-assisted commercial invoice recognition gives them more time to focus on tasks that are truly essential for accurate customs processing,” Pirttimaa says.

Luhta trusts Digia

Digia and Luhta have been partners for a long time. Over the years, the relationship has developed into a trust-based, solution-oriented partnership. Pirttimaa and Verta especially praise Digia’s reliability and deep industry expertise, which are reflected in fast response times in problem situations and proactive communication.

“It feels like Digia really understands our needs and the way we want to operate,” Verta says.

“The products stay well aligned with changes in Customs’ systems, and we always get quick answers to any questions from Digia’s team. They also proactively introduce new products such as this AI service, which further makes our daily work easier,” Pirttimaa adds.

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